On this week’s episode of What Doesn’t Kill You, Katy Keiffer is joined by Paul Willis, Manager of Niman Ranch Pork Company, former Peace Corps volunteer, father, grandfather, husband, community advocate, sustainability expert, owner and operator of Willis Free Ranch Pig Farm, Global Animal Partnership Board member, and Step-rated farmer 5-step pork farmer. Paul and Katy discuss everything from the history of Niman ranch to the recent proposed sale of Smithfield to Shuanghui International. If you’re at all interested in pork production, tune in for an informative and fun episode of What Doesn’t Kill You. This program was sponsored by Hearst Ranch. Music provided courtesy of The California Honeydrops.


“We really have a different product, and we have people that are willing to pay for it because it tastes better and they don’t want to eat animals that have lived under stresseful conditions and force fed things to be kept alive.” [20:00]

— Paul Willis, Manager of Niman Ranch Pork Company on What Doesn’t Kill You