Today on After the Jump, Jess Eddy and Crista Freeman, owners of Phin & Phebes Ice Cream and makers of delicious, all-natural ice cream, come into the studio to talk to us about their amazing ice cream company. Together with host Grace Bonney, Jess and Crista talk about their inspiration to the art of ice cream making, from their beginnings growing up with different ice cream flavors, to dropping their day jobs to delve into the ice cream business, and finally the production and influence behind starting your own ice cream company. Learn more about the process of running an ice cream business, from finding the creative vision to creating an amazing packaging label, to experimenting and creating new ice cream flavors. Find out how the duo created their famous “Banana Whama”, or their Coconut Key Lime” flavors, and what inspired their interesting combos. This program has been sponsored by Bonnie Plants.

“The challenge was, what can we do that was really really different, but also very simple.” [19:30]

Jess Eddy and Crista Freeman on After the Jump