This week on In the Drink, host Joe Campanale is joined in the studio by Michael Skurnik.
In 1977, after graduating from UMass Amherst, Michael took a waiter’s job at Windows on the World while he waited to land a “real job.” He progressed quickly to sommelier and had the opportunity to taste thousands of wines from their extensive cellars.
Michael left Windows in 1980 to work on the distribution side of the business. In 1987, he founded Michael Skurnik Wines (now just simply Skurnik Wines) in order to bring in a few boutique wineries from California and the rest is history. The business grew rapidly and now Skurnik Wines represents a host of wineries from California, Oregon, Washington, France, Italy, Spain, Portugal, Germany, Austria, Australia, New Zealand, Hungary and even New Mexico and Israel!
“We call it public relations…you can call it anything you want, but it’s really communicating that which is special, unique, and important about what it is that we do.” – Michael Skurnik