Although 76% of consumers are reported to be concerned about farm animal welfare, food labels and marketing claims have become alarmingly misleading, making it incredibly difficult for consumers to have the impact they seek to make through their purchasing power. Daisy Freund, Director of Farm Animal Welfare at the ASPCA, joins host Jenna Liut to discuss the exciting work the organization is doing to help consumers navigate food labels, elevate meaningful farm animal welfare certifications, and support small farmers, large producers, independent businesses and large corporations in building a more humane, transparent and accountable food system.

Photo courtesy of ASPCA.

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