WORD OF MOUTH with Leiti Hsu
Magic, Pop
On this week's WORD OF MOUTH, Leiti is joined by hospitality expert Alan Philips, who's just left his post as Chief Marketing Officer of Morgans Hotels. In the past, he's run his own consulting firm and worked with the likes of Myriad Group (TriBeCa Grille, Nobu) and Strategic Group (Tao and Lavo). Alan shares a preview of how to manifest your magic; his book The Rules of Magic comes out in 2016. Also, we'll talk pop-ups, hardware vs. software, marketing in today's crowded market, and what millennials want. At the top of the show, we talk this season's strawberries at the Greenmarket with JJ Johnson, Chef de Cuisine at Cecil in Harlem and an Eater "Young Gun" and Forbes 30 Under 30. To #WINEdown, Leiti chats with Piora's Kyle Ridington about Season 3 of "Champagne Made Me Do It," a content series (Instagram: @champagnemademedoit) which will have you rethink the beloved bubbly. This program was brought to you by Whole Foods Market.
At the top of the show, ogle at spring vegetables at the Greenmarket with JJ Johnson, the Chef de Cuisine at Cecil in Harlem who was awarded an Eater "Young Gun," given a coveted spot on the Forbes "30 Under 30" this year, and named a James Beard Rising Star. And to #WineDown, Leiti chats with Piora's Kyle Ridington about season 3 of "Champagne Made Me Do it" and about what sets champagne apart from other sparkling wines.
On scaling businesses - 20:00
I don't know if cool is scalable. It's very difficult to take something that's really meaningful and really honest and make it really big, because inherently some of that is lost...The culture needs to grow faster than the business.
On finding magic - 38:15
My purpose in life is to find and figure out what other people's magic is and manifest that. Magic is something that is intangible but it's something that people are willing to pay more for to have a connection with.