Elly Truesdell is the Founder of New Fare Partners, Co-Founder of Made By Nacho, and the former Global Director of Local Brands Product Innovation at Whole Foods Market. On this episode of ITS, Elly and Ali talk about consumer evolution, how food tech impacted the natural foods industry, and...

Jason Bidart is VP of Food Merchandising at Thrive Market and has been working in the supermarket industry for two decades. On this episode of ITS, Jason and Ali talk about the current grocery landscape, how brands can position themselves for greatness, what makes Thrive a different type of retailer...

Chris Tiffin is the Founder and CEO of Aisle, a cash-back rewards platform that works entirely through text. On this episode, Courtnie, Ali, and Tiffin talk about the marketing challenge of retail: Who is buying your product in store? What else are they buying? How do you incentivize repeat purchase...

Courtnie Beceiro is the Head of Marketing at Haven's Kitchen and has been working with Ali since the brand was sold in 14 Whole Foods Stores back in 2018. On this episode of ITS, Courtnie and Ali chat all things HK, from team to marketing, to wholesale in general. Heritage...

Courtney Boyd Myers is the founder, CEO, and CMO of AKUA, the company making the world's first meat-alternative products made from kelp with regenerative ocean farming. On this episode of ITS, CBM and Ali talk about everything from kelp, to consumer taste buds, to meatless meat, to why it's so...

Kevin Lee is the Co-Founder of Immi, the better-for-you Asian American food brand that invented the world's first low-carb, high-protein, and 100% plant-based instant ramen. On this episode of ITS, Kevin shares how he and his co-founder applied principles from their experiences as tech product managers to CPG and built...

Mike Gelb is the host of the Consumer VC Podcast, where he interviews venture funders and CPG founders. On this episode of ITS, Mike shares the themes and tenets he's gathered from over 200 interviews, including the importance of an organic sales engine, why retail-focused CPG investors are a great...

Becca Millstein is the co-founder and CEO of Fishwife, the super-popular, super-groovy tinned seafood company bringing ethically sourced, premium, and delicious tinned seafood to pantries across the US. On this episode of ITS, Becca tells Ali the story of Fishwife mid-Covid, shares the value of asking a lot of questions...

Mark Samuel is the founder and CEO of IWON Organics, a legume-based food company. On this episode of ITS, Mark shares insights from 20 years of entrepreneurship and his authentic approach to business, and, well, life really. He and Ali talk about the four keys to building a strong business...

Amanda Roach is a partner at Amin Talati Wasserman, a law firm that supports CPG companies on the legal issues around the FDA, FTC, and Intellectual Property. On this episode of ITS, Amanda walks Ali through trademarking and IP 101: How to set it up properly, what to keep in...