Building to Build a Moat
Katie Wilson is the founder and CEO of BelliWelli, the wellness brand known for its gut health-focused snack bar. On this episode of ITS, Katie tells Ali how Facebook groups, billboards, humor, and empathy built the brand we know today. In the Sauce is Powered by Simplecast.
What’s the difference between feeding people and actually nourishing them? Our guest this week has garnered international acclaim for her “Magic Poo Bread,” a 17-ingredient loaf designed with care to provide ultimate gut health. Karen O’Donoghue is the owner of the Happy Tummy Co. a bakery and cooking school in...