Farm Forward is the rare animal rights group that doesn’t advocate for veganism. Instead, its programs focus on ending animal suffering on factory farms and developing agricultural systems and markets that prioritize animal welfare. In this episode, host Lisa Held talks to executive director Andrew deCoriolis about the organization’s work—from establishing farm standards and educating consumers to getting high-volume buyers like institutions and fast food companies to commit to buying better meat.

Farm Forward, photographed by Justin Hackworth

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