Hot Grease
The Evolution of The Joy of Cooking
Everybody knows about The Joy Of Cooking, but few know the generational nature of the popular cookbook. Tune in to this week's episode of Hot Grease and hear from the fourth generation of editors for the iconic book, Megan Scott & John Becker. They explain how the nature of publishing has changed over four generations and what they do to continue improving The Joy Of Cooking and introduce it to new audiences far and wide. This program was sponsored by White Oak Pastures. Music provided courtesy of The California Honeydrops.
"In a lot of parts of the south people aren't familiar with The Joy of Cooking, it's very much a midwestern of north eastern book." [3:00]
-- Megan Scott of The Joy of Cooking on Hot Grease
"I think publishers can take advantage of authors less than they could before. It's harder to fudge the books with digital records these days." [4:00]
-- John Becker of The Joy of Cooking on Hot Grease