Fall is the perfect time to plant! This week on We Dig Plants, Alice Marcus-Krieg and Carmen Devito are chatting with innovative nursery owner Tim Kane. Tim's Prides Corner Farms supply plants for all seasons to gardeners and landscapers alike. Hear how Tim hopes to make gardeners question the common idea that planting should be done only in the springtime. Later, Tim talks about plant branding, and how marketing plants can expose different varieties to horticulture enthusiasts. What annuals are perennials are going to be popular this fall? Find out on this week's edition of We Dig Plants! Today's show has been brought to you by Fairway Market. Music has been provided by Obey City.

"There's a little bit of method to our madness... We want to be able to sell throughout the season. What you're selling in April, you aren't going to be selling in July or August. So we want to provide for our customers in all seasons." [12:05]