This week on The Food Seen Michael sits down with "the Mt. Rushmore of NYC Food Graphic Designers": Matteo Bologna, Douglas Riccardi & Louise Fili. The trio discusses projects past and present, and what it means to brand or simply create a logo for food-oriented companies, plus their own graphic design pet peeves. The discussion also dips into nerdy realms, with the designers admitting to their own nerd-ed out moments of design (multiple character 'fake script' fonts and complete graphic packages composed entirely by hand). This episode was sponsored by Fairway: like no other market.