The Food Seen
Alex Cruz of Société
On today's episode of THE FOOD SEEN, Alex Cruz, founder/partner/sales rep for Société-Orignal, specializes in Québécois provisions. Locally sourced, foraged as far as the Boreal forest, from seahorse honey to raw Laurentian honeydew, camelina oil to artic rose, it's a partnership supporting the Canadian farmers and families whom provide for their supply chain. Oh, and their 70 brix maple syrup is pretty good... Thanks to our sponsor, Fairway Market. Thanks to Cookies for today's music.
"Gastronomy is a gesture before it is a product." [7:35]
"We forage for ideas, because everything can be a inspiration." [9:55]
"We want to concentrate on the present; there is a big value to living at your own pace." [21:35]
-- Alex Cruz on THE FOOD SEEN